Faria Generative Artificial Intelligence (AI): Acceptable Usage Policy

Introduction

The Vision for the integration of generative artificial intelligence (GenAI) into Faria’s services is as follows:

  1. To commit to advancing education by integrating transformative technologies throughout our platforms in a consistent way
  2. To promote the ethical use of GenAI through designs that maximize AI’s utility while also ensuring responsible use
  3. To offer GenAI services with better transparency, intentionality, and personalization than our competition
  4. To establish trust by utilizing focus groups and feedback sessions to inform product development and prioritization
  5. To supercharge customer support by enabling more productive agent problem-solving with GenAI technologies

Faria is therefore committed to providing a safe and secure environment for all its employees, contractors, partners, and customers, including our responsible use of GenAI tooling. This Acceptable Usage Policy (Policy) outlines the guidelines and principles that employees and the organization need to follow when using GenAI capabilities. The purpose of this Policy is to ensure that Faria’s employees use GenAI systems in a manner that is consistent with the organization’s Founding Principles. This Policy applies to all employees at Faria who use GenAI systems for their roles and responsibilities. By following this Policy, we will aim to ensure that GenAI tooling remains a valuable capability for designing, developing and building solutions for our employees, contractors, partners and customers, whilst ensuring the ways in which we service our customers with GenAI are secure and in-line with Faria’s Information Security Policy.

Acceptable Terms of Use at Faria

  • The use of GenAI tooling should be limited to business-related purposes and in line with the values of the organization.
  • All assets created through the use of GenAI systems must be professional and respectful. Employees should avoid using offensive or abusive language and should refrain from engaging in any behavior that could be considered discriminatory, harassing, or biased when applying generative techniques. However, exceptions may apply to planned and deliberate actions taken by authorized employees and contractors for the purpose of sufficiently testing and/or improving a GenAI system.
  • Employees may not share any confidential or sensitive information with GenAI tooling, including but not limited to sensitive information, passwords, certificates, personally identifiable information (PII), asset names, secrets, and tokens, unless rationale of such sharing has first been considered and approved by the AI Ethics Team.
  • Employees must protect their login credentials and ensure that their generative tooling accounts are not accessible to unauthorized individuals.
  • GenAI systems must be used in compliance with applicable laws and regulations, including data protection, privacy laws, geographical restrictions, and Faria’s Information Security Policy.
  • An AI Ethics Team has been created to review and address any questions and issues raised by employees, contractors, partners, or customers regarding GenAI usage.

Employee Responsibility for AI

  • Employees are responsible for ensuring that they, and their contractors, partners and customers, use GenAI in compliance with this Acceptable Usage Policy and any other relevant policies or procedures.
  • Employees are responsible for ensuring that there is always human involvement when setting up using GenAI tooling, and for the receipt and analysis of data and outputs generated by the AI tooling.
  • All employees must be aware of their responsibilities for protecting confidential and sensitive information and must take all necessary steps to safeguard the privacy and security of this information when using GenAI tooling.
  • Managers and supervisors are responsible for ensuring that their teams are aware of and comply with this Policy. They must report any violations of this Policy, for example those relating to partners and customers, to the respective SVP/VP, and to the Legal & Compliance Officer.
  • Faria’s Leadership Team is responsible for agreeing and documenting an approved list of GenAI systems to ensure that only authorized applications of these technology capabilities are applied by the business.
  • Faria’s Legal & Compliance Officer is responsible for ensuring that GenAI tooling is being used in compliance with all applicable laws and regulations, including data protection, privacy laws and geographical restrictions.
  • Employees may use GenAI tools to assist in creating public-facing content, granted that guidelines are followed.
  • Employees will identify and reference GenAI when it has been used for public communications and customer-facing content.

Faria Responsibility to Customers

  • When GenAI is incorporated in Faria products, best efforts should be used to vet against discriminatory, biased, or harassing behavior.
  • Any GenAI incorporated in Faria products is to benefit and support our customer’s work in education, but AI-generated material should always be verified by a human.
  • Faria is not responsible for the output of the GenAI, but will do its best to limit the output to educational needs.
  • Faria will provide visibility of any AI created content to our customers.
  • Faria will allow customers to opt in to GenAI; customers won’t be forced to use or adopt GenAI in any of our platforms.
  • Faria will state when AI has been used in our content creation.

How AI Won’t Be Used at Faria

  • Faria will never reenact someone by using GenAI, without their explicit consent.
  • Faria will never use GenAI to create any content that is illegal, discriminatory, defamatory, or otherwise offensive or inappropriate to our employees, contractors, partners and customers.
  • Faria will never use GenAI to harass, bully, intimidate, or discriminate against other employees or external parties.
  • Faria will never use AI:
    • To share confidential or sensitive information with unauthorized individuals, including external parties that provide GenAI services.
    • To engage in any activity that could compromise the security or integrity of the business using GenAI systems, including attempting to open up access to unauthorized data sets and systems.
    • To violate any applicable laws or regulations, including data protection, intellectual property, privacy laws or geographical restrictions.

Faria’s People Operations Team is responsible for handling any complaints related to violations of this Policy insofar as incidents of harassment, discrimination, or bias that are raised by employees, contractors. The Anti-Harassment Policy and the Complaint Procedure will be used to this end. Any complaints received relating to partners or customers will be escalated to the VP and Legal & Compliance, in the first instance.

This Policy will be reviewed annually, however, Faria may modify, change or update the Policy at any time.